How to Use the July 4th Holiday to Get Business | EP 289

How to Use the July 4th Holiday to Get Business

1. Run Ads for clients 01:35
   • If your client is selling a product or service and it makes sense to run promotional ads, then use the July 4th holiday to promote some sales!
   • It’s a great way to get more business for yourself and more sales for your client.
2. Create email blasts and landing pages for clients 02:34
   • This is another way to incorporate promotional activities for your client, while also extending your services.
   • You also may have the opportunity to create graphics specifically for the promotions.
3. Create special promotions 03:42
   • This goes along with the other points above.
   • The July 4th holiday is a great time to focus on special promotions and you have the opportunity to advise your client based on your web experience.
4. Give a special discount on your services 04:05
   • We don’t recommend you discount your time on your major projects, as in the overall price of a website.
   • However, if you sell products, you can definitely offer a discount.
   • You can also offer a discount if you productize some of your services. For example, if you have a landing page creation package that is always a set price, then you could discount that. It should be something that has set guidelines.
   • Or maybe even a discount on an upsell, like some of the services mentioned above, or maintenance packages!

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