Why You Should Invest in Continuing Education as a WordPress Professional

  1. To charge more and make more money 01:24
    • The more you know, the more value you can offer to your clients.
  2. To offer more services 01:44
    • If you invest in continuing education, you can offer more services.
    • For example, say you build websites as your main business. Then, you invest in an email marketing course and learn about building a profitable email list. Now, you can offer email marketing as a service to your web design clients.
    • Or if you are on the development side, you can learn about how to build plugins. Writing custom plugins for clients is a big deal.
  3. To stay up-to-date 02:47
    • Technology is always changing.
    • By investing in continuing education, you are staying on top of your field.

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