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Should I Advertise My WordPress Web Design Company?

  1. Focus on getting referrals first 01:03
    • In general, referrals are the way to go when finding new business, especially for smaller companies.
    • However, for bigger agencies, you may need to drive more business than just referrals.
    • Also, you can’t just turn referrals on. Sometimes you may need some extra help. This is when advertising can come into play.
    • When you are advertising a high ticket service, like your web design company, you’ll want to focus on building trust and making connections through your advertising.
  2. Advertising is a long term game 02:29
    • It can help you fill your pipeline, in addition to referrals.
    • Advertising your web design company can also give you more visibility and get your name out there.
    • There are also several different mediums for advertising, such as Google or Facebook.
    • Test out the different options and see what works best for your business. Be sure to stick it out long enough to see results. It could even take 3-6 months to see results from an ad campaign.
  3. In short, yes you should advertise! 06:15
    • When and how you should advertise will depend on the size of your company and the goals for your business.

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